Skip to content
Archive for February 2020
Does PR guarantee me inclusion in XYZ?
When you pay for an advert in a magazine, newspaper or online edition, you are guaranteed that space as you have paid directly for it. However, public relations is not the same as advertising as it is directed towards the editorial desk, where news comes first. Nevertheless, while there is no 100 per cent guarantee…
Read MoreWhy awards should be part of your 2020 strategy
The simple answer is because the Red Marlin team are experts in this field and can help your company get the recognition it deserves. However, the team have made me promise not to include any sales BS in this blog, so here goes… I want to take you back to the early/mid 1990s, when…
Read MoreTOP COVERAGE – January 2020
Every month we compile a list of our highlight PR results achieved for our clients. After a busy start to the year, this month’s activity included a radio day with respected automotive journalist Quentin Willson to discuss the most affordable way to drive an EV with our client Tusker. The radio day resulted in multiple…
Read More