Skip to content
Archive for January 2015
Is Instagram really bigger than Twitter? How do we measure social media success?
In December Instagram announced it had reached 300 million monthly active users, putting it ahead of Twitter with 284million. Instagram users share more than 70 million photos every day, with an average of 2.5 billion daily “likes.” But does this make Instagram bigger than Twitter? Twitter co-founder Evan Williams famously said “I frankly don’t give…
Read More5 top tips for making more impact with your press images
It’s been said that a picture is worth 1000 words, so in the world of PR it is essential to maximise this opportunity. Here are 5 quick tips to consider when submitting images alongside your press releases. Should I include imagery? Yes! But ensure it’s relevant. Articles, in both printed and online press, are far…
Read MoreMaking 2015 a prosperous New Year
Despite the recent economic recovery, 2014 proved to be quite a roller coaster year for the automotive aftermarket. Mergers, closures and a variety of other surprises meant that the sector was kept on its toes and the pages of the trade press were kept brimming with news. While it’s impossible to predict what 2015 holds…
Read More