Does motorsport sponsorship still pay?

By Red Marlin | March 22, 2013

The Formula One season returned with a bang last weekend, with Kimi Raikkonen winning a dramatic race for Lotus in Melbourne. Despite the hype surrounding F1, with numerous pundits declaring this to be a ‘golden era’ for the sport, its influence, and potential for PR and marketing opportunities, may be waning. Audience figures actually fell…

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Patience and Planning. How to measure the value of PR

By Red Marlin | March 8, 2013

We live in a world where instant results are expected and demanded. Patience and the importance of long term success or rewards are often ignored. Yet this can be a problem when trying to evaluate PR and marketing results. With any aspect of building a business it’s important to know whether you are getting a…

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Red Marlin man gearing up for Warwick Half Marathon

By Red Marlin | March 5, 2013

The famous theme tune from ‘Chariots of Fire’ will be ringing in the ears for one member of the team at specialist PR and communications agency Red Marlin, as they take part in the first ever Warwick Half Marathon. Callum Chamberlain, PR administrator at the Leamington agency, will be running the race on the 17th…

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