How positive PR can help you beat a falling market

If recent headlines in the media are to be believed, anyone involved in the classic car industry should hurry up and start looking for alternative employment! “The bubble’s about to burst” “Value of classic cars plunges” “What goes up must come down” These are just some of the headlines we’ve seen in recent months. And…

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Does your business need a PR MOT?

It’s only a few weeks until my car undergoes its annual MOT. I’ve been lucky for the past few years as just a few minor faults needed fixing, hardly denting my pocket. But as MOT time fast approaches, I’m left wondering what unknown problems could surface, ending my run of good luck. To some extent,…

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What We Learned At BrightonSEO: Influencer Marketing Is On The Rise

We made the journey down to Brighton last week for the second BrightonSEO conference of the year, and we left feeling motivated and inspired! Now don’t let the name throw you; BrightonSEO might have started off as a small SEO conference but it has soon become one of Europe’s biggest digital marketing meet-ups. With around…

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Is the electric motor the way forward for classic cars?

Jaguar E-Type Zero

Jaguar Land Rover has been full of surprises in the last month. In the wake of the Government’s announcement that it intends to ban new petrol and diesel cars from 2040, JLR joined Volvo and announced that it all new models will be electrified from 2020. And then the JLR Classic division rolled out the…

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Top 10 tips for writing top 10 advice lists

Today, over 5.5 billion Google searches are made every day around the world. The reality is, we all ask for help! This is why advice blogs and tutorials make for such effective web content to boost your visibility and web traffic, and if you’re not tapping into the questioning public looking for answers, you’re missing…

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