YourParkingSpace.co.uk (YPS), the UK’s leading car parking online marketplace, has appointed specialist automotive PR and marketing agency Red Marlin to support its ambitious business growth in 2016.

Headed by former BBC Dragon’s Den contestant Harrison Woods, YourParkingSpace.co.uk is an online marketplace that rents out driveways, private off-street parking spaces, lock-up garages and, significantly, spaces from commercial car park operators. Hourly, daily and monthly pre-booking is offered at 250,000 parking spaces nationwide, ranging from NCP car parks to single private parking spaces.

Red Marlin’s brief will include raising awareness of YourParkingSpace’s convenient and cost-saving approach to parking with home owners and motorists, as well as helping the business expand its portfolio of private individuals or businesses who can earn extra money by renting out unused parking spaces.

Red Marlin has already achieved some great results with stories across a range of print and online media, including The Mail Online, The Daily Telegraph and Men’s Health resulting in increased website traffic and sales enquiries.

“YourParkingSpace is a fantastic example of a modern, up-to-date solution which utilises technology to turn an industry on its head,” comments Danny Rughoobeer, managing director, Red Marlin. “Having the opportunity to work with such a dynamic and visionary group of guys is a real privilege and we look forward to helping them achieve their objectives.”

No stranger to online automotive and related businesses, Red Marlin already handles the PR and marketing accounts for a diverse range of motoring businesses including classic car auction houses, automotive aftermarket businesses, fuel suppliers and engine tuning companies.

“With a new strategy for 2016, it was essential for us to find a PR partner with an intimate understanding of the current media landscape as well as our target customers. With a proven track record and bags of ideas and enthusiasm Red Marlin was the perfect fit,” says Harrison Woods, managing director, YourParkingSpace. “Already at the start of our relationship, Red Marlin has already demonstrated this and helped us start the year with a bang. We look forward to a long and successful partnership.”

To find out more about the PR, social media and marketing services offered by Red Marlin, visit our work page, or call us on 01926 832395.