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Automotive Awards & Sponsorship
In a fiercely competitive automotive market, award wins can play a vital role by providing independent recognition of an organisation’s success, while sponsorship can deliver a boost for your brand, giving you significantly increased visibility over your competitors.
Award wins, while being a celebration of staff and company, can also attract investment and funding, while providing plenty of PR opportunities and the possibility to open doors to new sectors.
Sponsorship can place your organisation in the spotlight for all the right reasons and, just like with an award win, will offer multiple automotive PR and marketing opportunities.
We’ve successfully been securing the best sponsorship opportunities for our clients for more than 15 years, while also playing a central role in crafting award winning entries for our clients, including for some of the most prestigious accolades possible such as the Queen’s Award for Enterprise, technology awards, major business awards and even local community honours.
We’re also no stranger to the winners’ podium ourselves, most recently scooping a national award for our PR campaign work with a client to help raise motorcycle rider safety that was described by the judges as “setting a new standard for impactful and purpose-driven initiatives.”
Why awards & sponsorship matter in the automotive industry
Awards and accolades celebrate an organisation’s achievements and boost its reputation, which can help attract more customers, open new business opportunities and establish a brand ahead of its competitors.
Sponsorships, which should be so much more than a logo placement, provide an opportunity to increase brand awareness through multiple channels including video, social media, news stories or other marketing activities.
Their influence can also lead to explorations into new sectors, such as moving automotive brands into the environmental sphere.
Brand values are strengthened with a respected award win, while sponsoring a relevant campaign, event or award can further support your brand aspirations.
We understand the importance of awards and sponsorship, and have been advising clients for more than 15 years, including crafting award winning entries, so their organisation stays ahead of the competition.
Our approach to awards & sponsorship
Our knowledge of the automotive awards and sponsorship landscape, plus expertise across other related businesses, including sustainability and growth, ensures we have a deep understanding of which ones present the best strategic opportunity for your organisation.
We appreciate that they need to help your organisation succeed, so knowing which are the right awards to enter, or sponsorship deals to progress, is vitally important.
We will:
The Challenge
The UK’s largest mobile vehicle repair company, Revive!, approached us to publicise the work of its franchisees located across the UK in local, trade and franchise press.
The Solution
- Identified and submitted applications to key local business award initiatives
- Conducted interviews with franchisees to better understand business back stories, local challenges and key value propositions
- Creation and sell-in of press releases to target media
- Leveraged strong relationships with press to ensure best chance of recognition and success
We are your expert for awards and sponsorship, knowing the right touchpoints so your award entry stands the best chance of success. We’ve even been on the judging panel ourselves, meaning we know how to make your entry stand out to the judges.
We will also ensure your sponsorship provides the maximum return on investment by placing your organisation in front of your key audiences.
We have:
Knowledge: For more than 15 years, we’ve built an in-depth understanding of the automotive awards and sponsorship landscape, knowing which ones will add weight to your business objectives.
Success: We’ve crafted award winning entries for our clients in different areas of the automotive market, as well as winning ourselves, while activating strategically focused sponsorship opportunities.
Expertise: We appreciate that an award win or sponsorship agreement opens a multitude of other PR opportunities which can be maximised for positive brand exposure, enhancing your business goals.
Why choose Red Marlin for awards & sponsorship?
What’s included in our awards & sponsorship ?
Understanding the importance of awards and sponsorship to drive business goals by raising your brand profile should not be underestimated, which is why we offer a bespoke approach.
Our awards and sponsorship services include, but are not limited to:
- Awards research and selection
- Awards entry writing and submission
- Liaison with judging panel
- Sponsorship research and selection
- Sponsorship activation
- Awards and sponsorship PR
- All pre, during and post promotion
Automotive Awards & Sponsorship FAQs
Get started with awards & sponsorship today
We have been a dedicated awards and sponsorship partner to our clients for more than 15 years.
If you’re planning to enter an award, or are considering sponsorship opportunities to raise your brand and need our expert support, then we’d love to talk.
For a free consultation, no obligation chat, you can get in touch here.