OBDeleven

Service Type: PR and media relations

The Challenge

Position OBDeleven as a market-leading diagnostic tool for UK audiences with strong brand presence on high-authority websites.

The Solution

  • Launched a targeted media campaign with a focus on key UK motorist issues
  • Conducted media briefings to showcase products features and benefits
  • Provided the tool to journalists for product guides and reviews

The Results

  • Secured 45 pieces of coverage reaching nearly 23 million people, with 110+ brand mentions
  • Most online coverage appeared on websites with ‘good’ to ‘excellent’ domain authority rating
  • OBDeleven rated top performer in Auto Express product tests, featured in Christmas gift guide, and ranked among the year’s best products

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