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The Challenge
To build brand awareness and establish The Market among its competitors to attract higher levels of customers and a high volume of quality consignments for auction.
The Solution
- Establish relationships with key journalists
- Arrange press visits and interviews with key influencers
- Connect The Market with key players in the industry
- Generate impactful media coverage in classic car, automotive, lifestyle and national press
- Secure features in key publications to reach new audiences
