Silverstone Auctions

Service Type: full service

The Challenge

To launch Silverstone Auctions with premium positioning to attract customers, event footfall, and establish market leadership.

The Solution

  • Generated high-quality news stories targeting classic car, automotive, and luxury lifestyle media globally
  • Created engaging social media content, managed community, and worked with influencers including video production
  • Ran weekly e-newsletters, live social media feeds at auctions, and media buying campaigns

The Results

  • Achieved global press coverage with year-on-year growth, averaging 1,435 press cuttings per year
  • Partnered with YouTubers reaching 300,000 and gained 50k new social media followers
  • Secured Top 3 UK classic car auction house status with multiple world record sale prices

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