Pendine

Service Type: Low Budget Project

The Challenge

Announce the multi-million pound “Jaguar Sports Car Collection” as Pendine dealership’s first major consignment for sale.

The Solution

  • Created and issued a dynamic press release targeting UK, Europe, and USA audiences
  • Focused on maximizing ROI within budget
  • Engaged key media contacts to secure future features and raise Pendine brand awareness

The Results

  • Over 132 UK press cuttings with 2.6 million+ audience reach
  • Estimated media value of £71,820+
  • Five cars sold within four weeks, with unprecedented enquiry levels

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