Insight

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CCA Sales Success

As you heard last week, we were in attendance at Classic Car Auctions for their final sale of 2018 at the Warwickshire Event Centre at the weekend. Red Marlin provided on site PR and social media support throughout the sale.

Mulled wine, mince pies and hot chocolate were on offer throughout the day with Christmas trees and tinsel decorating the auction hall bringing a warm welcoming atmosphere to the rainy Saturday morning.

The Red Marlin team were on site at the WEC to provide their expert social media skills and PR strategy to ensure the maximum exposure for the event. Red Marlin’s support continued in the following days with the issuing of a high quality press release with the sales results and a bespoke e-newsletter issued on behalf of CCA to their broad subscriber base.

The sale rounded off a bumper year for CCA with an impressive sales rate of 80% with total sales reaching £1.6 million from the 117 cars sold.

If you’re looking for advice on PR and marketing for events and classic car businesses, get in touch with a member of our team on 01926 832395 or email hello@redmarlin.co.uk.

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