Insight
AlloyGator appoints Red Marlin to manage digital services
Just six months after it appointed Red Marlin to manage its global corporate PR account, leading alloy wheel protection specialist AlloyGator has extended the agency’s remit by also appointing them to manage and deliver its social media and digital strategy.
Under the expanded brief, Red Marlin will now develop and position the company’s digital platforms to increase awareness of the brand and its products, as well as effectively engage with its growing distribution network of fitters around the globe.
“It’s fantastic to be able to start the New Year in such a positive manner,” comments Danny Rughoobeer, managing director, Red Marlin. “We’ve already enjoyed a successful start to our relationship with AlloyGator and this latest move is a clear indication of their confidence and commitment in us. We look forward to working with their team in an even greater capacity and playing a pivotal role in developing their brand around the world.”
Red Marlin’s digital services are expanding with the appointment of a new digital executive in 2016. They now manage social media and digital strategy for a number of automotive clients including two classic car auctions houses, a major UK insurer and the UK’s leading supplier of LPG, among others.
For more information on Red Marlin and its services email hello@redmarlin.co.uk