Team work

By | 2018-05-16T11:07:24+00:00 May 16th, 2018|Blog, PR, Red Marlin|

My beloved Brighton & Hove Albion secured their Premier League survival with two games left to spare a couple of weeks ago. No mean feat given it’s their first year in arguably the toughest, and most popular, football league in the world, which also saw a couple of Premier League stalwarts, including West Bromwich Albion, [...]

Top tips for automotive writers

By | 2018-05-09T16:51:50+00:00 May 9th, 2018|Automotive, Blog, PR, Red Marlin|

Writing about cars for a living seems like a dream job, you picture yourself in the latest super car, drifting round corners, smoking tyres and burning rubber with a closed race track all to yourself. But there is one issue with this dream image in your head, where does the writing come into it? Many [...]

Staying the distance

By | 2018-04-23T15:21:08+00:00 April 23rd, 2018|Blog, PR, Red Marlin|

The recent news that Arsene Wenger is leaving Arsenal at the end of the season is a timely reminder that in a fast-moving world it’s increasingly rare for things to remain constant, especially for a considerable length of time as 22 years. Whether it’s buying a new car, swapping a mobile to the latest model, [...]

Attention span of a goldfish, if only!

By | 2018-03-15T13:26:16+00:00 March 15th, 2018|Blog, PR, Red Marlin|

According to some sources the human attention span is shorter than that of a goldfish with the average person managing a mere 6.8 seconds compared to our aquatic friend at 9 seconds. With such little time available, every nanosecond counts in grabbing the attention of your audience, whether it’s visitors to a website, writing a [...]

What’s Facebook’s latest news feed update really about?

By | 2018-02-22T11:27:50+00:00 February 22nd, 2018|Blog, Digital, Marketing, News, Social Media|

Facebook will be updating their algorithm to prioritise posts from friends and family over public content. This means that we will start seeing fewer news articles, and less advertising content and more of vacation videos from our friends, photos of their food, and more family-friendly posts from people we know. What it means to publishers [...]

12 years and ticking

By | 2018-01-17T13:36:15+00:00 January 17th, 2018|Automotive, Blog, PR, Red Marlin|

Government ministers have just been warned that they have only 12 years to make sure that three-fifths of new cars are electric in order to meet greenhouse gas targets. The caution from the Committee on Climate Change gives those in charge approximately 5,000 days to do the seemingly impossible, given that currently fewer than 5 [...]

Cabinet reshuffle kerfuffle

By | 2018-01-09T11:04:31+00:00 January 9th, 2018|Blog, PR, Red Marlin|

It’s panto season – Chris Grayling is Tory Party Chairman. Oh no he’s not! You would imagine that the Conservative party machine has one of the slickest social media teams at its disposal. But even the party’s official Twitter account is prone to the odd gaffe, as when it accidently announced that the Grayling had [...]

Merry Christmas from the Red Marlin team

By | 2017-12-19T15:32:59+00:00 December 19th, 2017|Blog, PR, Red Marlin|

Another year has passed and once again it has flown by. While this means we’ve been busy (which is how we like it), it also means we’ve been having fun, which we hope comes across in our work and how we deal with our valued clients. And now it won’t be long before we sit [...]

Will Facebook have to look itself in the mirror?

By | 2017-12-01T09:36:42+00:00 December 1st, 2017|Blog, News, PR, Red Marlin, Social Media|

Speculation is rife that Mark Zuckerberg will run for US President in 2020, although it is firmly denied by him. However, it begs the question of the influence that Facebook (already mired in controversy following the last Presidential election) might have in the campaign. If the Chairman, co-founder and CEO of Facebook throws his hat [...]