Advanced Propulsion Centre

Service Type: Project

The Challenge

The UK government’s Department for Business, Energy & Industrial Strategy (BEIS) has made a £1bn of funding available to help British businesses develop new technologies to ensure future vehicles are cleaner, more sustainable and electrified.Red Marlin was approached to develop a concept to communicate to key stakeholders where the money has been invested to date, which could be used in confidential meetings and on social media.

The Solution

  • Creation of a series of video case studies suitable for corporate presentations or on social media
  • One-stop-shop from storyboard concept through to final edit
  • Creation of scripting
  • Full management and supply of crew and equipment
  • Full management of all stakeholders, including NDAs, health and safety, site access
  • Full management of sign off process from multiple stakeholders

The Results

  • The client now has a series of case study films with a consistent look and feel to effectively communicate the success from government investment which can be shared on social media or used by the business development team
  • The videos have been greatly received, and shared, by the companies featured in them, including: Jaguar Land Rover, Aston Martin, Ford, Morgan, Nissan, CNH Industrial and more
  • The client and the companies featured now have access to a number of assets which they can use/repurpose for future marketing and communications activities providing great value
  • The success stories have been referenced by a number of senior ministers in public speeches

Image Gallery

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