Advanced Propulsion Centre

Service Type: Project

The Challenge

The UK government’s Department for Business, Energy & Industrial Strategy (BEIS) has made a £1bn of funding available to help British businesses develop new technologies to ensure future vehicles are cleaner, more sustainable and electrified.Red Marlin was approached to develop a concept to communicate to key stakeholders where the money has been invested to date, which could be used in confidential meetings and on social media.

The Solution

Creation of a series of video case studies suitable for corporate presentations or on social media
One-stop-shop from storyboard concept through to final edit
Creation of scripting
Full management and supply of crew and equipment
Full management of all stakeholders, including NDAs, health and safety, site access
Full management of sign off process from multiple stakeholders

The Results

The client now has a series of case study films with a consistent look and feel to effectively communicate the success from government investment which can be shared on social media or used by the business development team
The videos have been greatly received, and shared, by the companies featured in them, including: Jaguar Land Rover, Aston Martin, Ford, Morgan, Nissan, CNH Industrial and more
The client and the companies featured now have access to a number of assets which they can use/repurpose for future marketing and communications activities providing great value
The success stories have been referenced by a number of senior ministers in public speeches